About Us

Geoff Wolf offers 35 years of executive and entrepreneurial experience gained from creating success for his own businesses and for his consulting clients. Geoff founded two businesses and guided both to profitability and a sale. He understands what it takes for a business to succeed.

Geoff is able to help with smaller businesses where the founders are still wearing all the hats as well as larger companies with the need to outsource various competencies or bring a fresh perspective to the table.

From 2003 until March of 2011, Geoff was Consulting Partner with LENSER, one of the nation’s most respected consulting agencies focusing on direct marketing. LENSER was acquired by CognitiveDATA in April, 2011. He is based in Durango, Colorado with an office in San Rafael, California.

Immediately before joining LENSER in 2002, Geoff served as an executive with the Potpourri Group of catalogs where he managed Back In The Saddle. Geoff and his wife Lynn started the catalog in 1993 in the hallway behind their retail store in Durango. The catalog business was acquired by Potpourri in 1998 and Geoff stayed on in management for five years. The original retail store, A Unicorn’s Garden, was started in 1985 and sold ten years later in 1995.

Geoff’s many accomplishments include a decade of management in the Food and Beverage Industry and many years of sales with the Kraft Foods brand. Geoff is a frequent speaker at the Direct Marketing Association conferences as well as with many regional associations and has authored articles published for the direct marketing industry.